Creating Olivela branding was a meaningful and unique experience as it was an entirely new concept that’s never been done before.

When Olivela launched and became accessible to everyone, anyone can purchase a product and help a cause. We built and designed everything from scratch and it not only gave me a chance to be creative and utilize my experience in designing branding and infographics but with the tight budget and deadline to launch played a big role the challenges I faced doing this project.

I designed and produced the Olivela branding and that includes the look and feel and packaging assets that included the stickers and tissue paper.

I designed and produced the Olivela branding and that includes the look and feel and packaging assets that included the stickers and tissue paper.

I worked with the product team to design and produce the Olivela box packaging and assets. It was production ready for initial brand launch.

I worked with the product team to design and produce the Olivela box packaging and assets. It was production ready for initial brand launch.

I lead the design and worked with the development team to create the online brand launch website with product features and mobile app version.


I lead the design and worked with the development team to create the online brand launch website with product features and mobile app version.

Visual design of the impact of purchase benefiting a cause

Visual design of the impact of purchase benefiting a cause

A luxury retailer that donates a portions of its proceeds to children in need

 Challenge: User needs to have an easy way of understanding the impact their purchase and every time they purchase a luxury item, 20% of proceeds go directly to charities around the world.

Goal: Create a brand awareness with an visual emphasis on it’s philanthropic mission